AHFE Open AccessInterdisciplinary Learning - Tomorrow’s Executive as Creative Problem Solvers
Abstract
Incorporating creative processes in the business curriculum can provide a framework for dealing with uncertainty in new product development. The paper explores the role and significance of user-focused aspects of the human-centered process in creating successful products and services. Demystifying the creative process can be challenging, as many students have trouble when engaging in 'need-finding' and problem-solving for the first time. Coping with uncertainty seems to be a vital factor in a student's ability to generate new products. Bringing creative tools and approaches into the classroom and sharing how to solve problems through observation, experiment, analysis, reflection establishes the place of the creative process, as a bridge, as a guiding principle – as a method for generating new products and new products business strategies.Keywords: Creative Process, Embracing Ambiguity, Interdisciplinary Learning, User-Focused.
Keywords: Design Thinking, Interdisciplinary Learning, User Focused, Pedagogy, Curriculum Development
DOI: 10.54941/ahfe1001501
Cite this paper
More from this volume
- Creative practice applied in a higher education class
- Entrepreneurial education: The case of South American countries
- A drawing system with an interface that can be used to impose limits and unleash creativity
- Use of AI tools in learning platforms and the role of feedback for learning
- A Certification Framework for Virtual Reality and Metaverse Training Scenarios in the Maritime and Shipping industry.
- An evaluation of material customized modular protective helmets
- An operational framework of methods for designing ethical and sustainable future digital scenarios
- Introducing PATI: The Pareto Analysis for Technology Insertion - a human-centered methodology to identify and prioritize innovation in complex systems
- Monetization Canvas Framework to Efficiently Assess the Impact of Research Outcome
- Understanding corporate innovation readiness and frequency factors with the Democratic Survival, Mirrored and Compulsive (DSMC) Framework
- An ESG-SDGs alignment and execution model based on the Ocean Strategies transition in emerging markets
- Gamification in a Democratic Pro-Environmental Behaviour Model towards achieving effective ESG corporate strategies.