Investigation of the contemporary value of dialects and proposals for their utilization – Possibility of maintaining cultural identity and regional promotion –

Abstract: Japan has a wealth of dialects, each a unique reflection of its local culture and individuality. Recent advancements in information technology have accelerated the spread of these dialects, leading to their use across different regions. This study aims to analyze contemporary dialect usage and propose an event concept that promotes regional identity and serves as a beacon of hope for preserving these linguistic treasures. A questionnaire was conducted with approximately 100 people aged 20-60, and AI text mining analyzed the responses. The results showed that dialects remain vital in communication, especially in close relationships. Native region dialects were commonly used in daily conversations with family and friends, while dialects from other regions spread through media, serving as communication accessories. These findings underscore the importance of dialects in enriching communication diversity and preserving regional culture. Based on the results, an event focusing on dialects and regional promotion will be proposed and evaluated. This event, we believe, will not only enhance appreciation and understanding of these linguistic treasures but also pave the way for their preservation and continued use in our rapidly changing world.

Keywords: Dialects, Identity, Communication Design

DOI: 10.54941/ahfe1005771

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