Innovative Design of Immersive Running Pod Based on Multi-sensory Theory

Abstract: As the application of immersive experience in the field of sports becomes more and more extensive, the stimulation of a single sense is difficult to satisfy the user's demand for a sense of immersion. Therefore, how to enhance immersion through multi-sensory co-design has become the key to the development of immersive sports. The study aims to enhance the immersion and user experience of running pods by integrating visual, auditory, tactile, olfactory and other multi-sensory interaction elements. The study first investigates the behavior of users with immersive running experience, and summarizes users' multi-sensory demands for immersive running through user journey maps; then analyzes users' demands through the KANO model, extracts the weight ordering of different demand elements, and clarifies the key demands and product features in order to establish a list of functional demand types. The study translates users' multi-sensory demands into product functional modules, and derives a total of 13 core styling design demands for immersive running pods of must-be, one-dimensional, and attractive quality, and uses them as a guide to formulate a corresponding design strategy and construct a design model for immersive running pods. The above findings provide specific design ideas and practice paths for future product optimization of immersive running pods, which can more accurately grasp user needs, thus improving user immersion experience and user satisfaction.

Keywords: multi-sensory, immersive running, KANO model, user experience

DOI: 10.54941/ahfe1006665

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