Design as an enhancer of the circular economy in fashion

Abstract: This article aims to address new territories of influence, whose theme of circular economy inspired the territory of design. Circular economy is a concept based on the operationalization of the reduction, reuse, recovery and recycling of products, materials and energy. The linear process that defined fashion's end of life gave way to new models and circular flows of reuse, where design has an important role to play. The emerging theories of circular design are based on the same principles, promoting a sustainable future and whose project methodology already addressed.We can see that these principles are portrayed in an initiatory way in the project methodologies disseminated in school manuals. Perhaps the little depth of the phases that make up the methodology make these “new” innovative approaches appear. In our view, circular design is a reinterpretation of the project method-ology. The design thinking is verified as a fundamental mental process of the methodology, whose lack of knowledge about the specific knowledge of this theme leads to the emergence of parallel lines or new approaches that divide and highlight certain moments of the methodology to the detriment of others.With this investigation it is our intention to clarify concepts and ways of acting. Demonstrate graphic models that show that circular design is already applied in the analysis of the project methodology, both in the macro structure and in the micro structure.We can say that design is verified by the usability of the products but assuming that there is a new applicability, the strategic. Thus, design must be more globally involved in the creation of new products, overcoming the death of objects in their functionality. We are considering a new sustainability territory that reinterprets planned obsolescence in fashion.

Keywords: Design, circular economy, project methodology, sustainability

DOI: 10.54941/ahfe1001544

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