Study on the shape design of off-road vehicle combined with double diamond model

Abstract: In order to improve the design quality of car form and guide the designers to grasp the direction of car form design more accurately, this paper researches the process of car form design. Taking the double diamond model design process as the research carrier, firstly, the user's perceptual imagination is studied, and the correlation matrix between the user's perceptual imagination and the product form characteristics is established by combining the evaluation construction theory. Secondly, the correlation matrix was integrated into the double diamond model design process, forming an effective combination of user perceptual needs and the designer's design process. In order to prove the effectiveness of the method, it was implemented in the Sport Utility Vehicle form design project led by the author. We find that the method can effectively combine the user's perceptual needs with the designer's creative process and the evaluation process of the program, providing more scientific guidance for the creativity and evaluation of Sport Utility Vehicle, which is of great significance for improving the quality of vehicle form design. In addition, the Sport Utility Vehicle designed under the guidance of the optimized design process, as the main models of the enterprise, have gained high evaluation from users and also brought the enterprise rich profit returns.

Keywords: ansei Engineering, Evaluation construction method, Double Diamond model, Sport Utility vehicle form design, design process

DOI: 10.54941/ahfe1005141

Cite this paper:

​