Analysis of resource requirements in business planning using Futurability Education approach

Open Access
Article
Conference Proceedings
Authors: Saga MasakiKurashiki Tetsusei
Abstract

This paper examines the organizational and methodological resources required for business enterprises to formulate business plans and product concepts based on the principles of Future Design. While Future Design emphasizes long-term and intergenerational perspectives in decision-making, little empirical research has systematically analysed the resources needed for its practical application in business planning contexts. To address this gap, this study analyses a Future Design–based workshop conducted in a corporate setting. The workshop was designed as a short-term, educational intervention that enabled participants to explore business plans from both an extended present perspective and a future-oriented perspective more than 20 years ahead. Visual facilitation through graphic recording was incorporated to support shared understanding and reflection. Empirical analysis draws on questionnaire responses from participants and video recordings of workshop discussions, allowing for both quantitative and qualitative examination of deliberative processes. The findings identify several key resources that support effective Future Design–based planning in business settings, including structured facilitation, visual representation of discussions, and diverse team composition. These elements enhance reflective dialogue, clarify trade-offs between present and future perspectives, and improve the overall quality of decision-making. This study contributes to the literature on Future Design by clarifying the resources necessary for its implementation and provides practical implications for long-term-oriented business and innovation planning.

Keywords: Futurability Education, Future Design, Workshop, Business Plan For Long-term

DOI: 10.54941/ahfe1007385

Cite this paper
Downloads
0
Visits
1
Download PDF

More from this volume

Determining the potential of AI in generating visionary innovations by observing Generation ZA Geneplore Model-based Taxonomy of Digital Tools for Supporting Creative Design Processes
View all articles in Creativity, Innovation and Entrepreneurship