AHFE Open AccessDesign Strategies for Mobile Games on ICH Education Based on Artificial Intelligence: A Case Study of Huangmei Cross-stitch Culture
Abstract
Under the influence of globalisation and digitalisation, intangible cultural heritage (ICH) faces an inheritance crisis. This research focused on Huangmei cross-stitch culture in Hubei, China, exploring innovative applications of AI technology in designing popular science games about ICH. The study used literature review, questionnaires, and design practices. Based on the ARCS motivation model and the four-part method of game elements, a ‘Motivation-Experience’ dual-driven design model was proposed. An edutainment Cross-stitch Dream APP was developed based on this new model. This research demonstrated the dual value of AI in the digitalisation of ICH: improving interaction efficiency technically and engaging the recognition of young people culturally. This design addresses the issues of weak interactivity and high learning barriers in traditional ways of spreading ICH, opening a new replicable path for digital inheritance.
Keywords: ICH, APP Design Strategies, AIGC, Huangmei Cross-stitch Culture
DOI: 10.54941/ahfe1007645
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