An Interactive Aesthetic Study of a Digital Display APP for Chinese Copper Chisel Paper Cutting Cultural Gene

Abstract: This paper discusses the study of interactive aesthetics of the cultural digital display application of traditional Chinese folk art copper chisel paper cutting. The main reasons for selecting Foshan copper chisel paper-cutting as the research object are as follows: firstly, copper chisel paper-cutting is the first batch of national intangible cultural heritage, which has a history of 800 years, and has high historical research value and cultural protection value; secondly, the scarcity of raw materials and the fault line of the inheritors have caused copper chisel paper-cutting to be nearly extinct, and there is an urgent need to utilize the modern design method to carry out the salvage protection and living inheritance; finally, the mobile Internet and digital technology have broken the boundaries of space and time, and broadened the scope of the dissemination of intangible cultural heritage. In this paper, we design a digital display app for copper chisel paper-cutting culture, aiming to enhance users' knowledge and experience of copper chisel paper-cutting, stimulate users' aesthetic interest and creativity, and promote the dissemination and inheritance of copper chisel paper-cutting culture through the digital media and interactive aesthetics.The thesis firstly analyzes the artistic characteristics of copper chisel paper-cutting art, which is summarized as strong folklore connotation, unique material characteristics and subtle production technology. The paper extracts the cultural genes of copper chisel paper-cutting from both explicit and implicit cultural genes, including material genes, color genes, craft genes, composition genes, semantic genes and aesthetic genes, and reveals the profound cultural connotations and symbols contained in copper chisel paper-cutting. And based on the interactive aesthetic principles of information, emotion and behavior, the design framework of digital display applications is proposed.Then, based on the theoretical framework of interactive aesthetics, this paper discusses the design objectives, design principles and design strategies of digital display app. The authors believe that the digital display app should be able to effectively convey the connotation and value of copper chisel paper-cutting culture, and also consider the aesthetic needs and experience of users. Therefore, the authors constructed the design elements of the digital display app from three aspects: content, form and function. In terms of content, the authors chose representative and educational copper chisel paper-cutting works, as well as related history, techniques and inheritance information. In terms of form, the authors used multimedia means such as animation, music and video to enhance the visual and sound effects of the digital display app. In terms of function, the authors provide basic functions such as browsing, searching, collecting and sharing, as well as interactive functions such as collage, coloring and creating, which improve the usability and interestingness of the digital display app.The innovations of this paper are: firstly, the extraction and translation of cultural genes are taken as the core of the design, which preserves the aesthetic concepts and cultural connotations of copper chisel paper-cutting, and at the same time gives copper chisel paper-cutting a new form of expression and a way of dissemination; secondly, it applies the method of interactive aesthetics, which enhances users' perception and participation in the culture of copper chisel paper-cutting, and promotes users' aesthetic experience and cultural identity; thirdly, it combines the advantages of the mobile Internet and the digital Thirdly, by combining the advantages of mobile Internet and digital technology, the scope of audience and influence of copper chisel paper-cutting culture has been broadened, which provides new possibilities for the living inheritance of copper chisel paper-cutting culture.The conclusion of the thesis is that the cultural gene translation of copper chisel paper-cutting needs to utilize the technical advantages of digital media, create diversified forms of expression and interactive methods, and improve the cultural communication effect and user experience of copper chisel paper-cutting. Copper chisel paper-cutting culture digital display APP is an effective method of inheritance and innovation, which can maintain the cultural essence of copper chisel paper-cutting while breaking the rigidity of design, enriching the design resources of intangible cultural heritage, and giving the copper chisel paper-cutting a new value of the times and aesthetic significance.In addition, the thesis points out the prospects and limitations of the research.

Keywords: Chinese Intangible Cultural Heritage, Cultural Genes, Digital Presentation, Interactive Aesthetics

DOI: 10.54941/ahfe1005330

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